NFF25:Jaiju — New Forms Media Society

Jaijiu

Elias Musiak AKA Jaijiu is an audiovisual artist hailing from the depths of Soundcloud and Argentina. Influenced by the Argentine club sound, Jaijiu reimagines what carnaval could sound if you hit it with a hammer and recorded it. He has worked alongside colleagues in Buenos Aires to find a new sound that is rapidly spreading to other hemispheres. In 2019 along with these peers they started a record label called “Rebote Discoteca” which encompasses music productions representing these sounds that have been brewing all across Latin America. With a shared agenda to showcase and connect this particular sound to “Canada”, Elias and Max Ammo (AKA El Ángel Exterminador) joined forces at the beginning of 2024 to create Cadena.